How Promotional Products in Bellingham, WA Help Local Businesses Thrive

by | Feb 28, 2017 | Business

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Just a few decades ago most Bellingham, Washington businesses relied on newspaper, radio and television advertising to draw customers. Today Promotional Products in Bellingham WA often do the job as well, or better. Branded giveaways make it simple for businesses to send customized messages to targeted audiences. Promotional products work for a long time because people love and use them.

Messages Get to the Right Audiences

Although newspaper, television and radio advertising can be effective, it is designed to reach a wide audience. Businesses that order audio, video and print media can choose time slots, but have to way to tell exactly who is hearing or seeing their advertising. In contrast, Promotional Products in Bellingham WA can be provided to the exact population that companies want to attract. For example, branded giveaways are common at corporate events where passersby show an interest in products or services. Many businesses supply promotional items to current customers, who then have constant reminders in front of them.

Suppliers Offer a Variety of Promotional Products

Clients also order promotional products because they are easy to customize and change when necessary. Online ordering allows them to browse dozens of options like pens, tumblers, cellphone accessories, apparel, bags, calendars and lanyards. There is something for every budget and customers can order in a variety of colors. It is easy to choose lettering and even view virtual samples before buying. Suppliers will rush items to clients and even normal shipping is very quick.

People Love Promotional Giveaways

Promotional items are also popular among businesses because virtually everyone loves them. Who doesn’t enjoy getting a free mug, t-shirt, cap, or keychain? Surveys show that over 50% of people use promotional items one a week. Most keep them for at least two years. Fewer than 20% toss free advertising items. As they are enjoying their gifts, these users are constantly being exposed to very effective advertising messages that can drive increased profits.

Businesses now routinely include promotional giveaways in marketing programs. It is easy for companies to find and customize a range of items that fit their budgets and goals. Giveaways are also popular among customers and easily targeted to specific audiences.

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